Warner Music NZ
A live gig for Lizzo
An intimate showcase for the 8-time Grammy nominated, Lizzo.
The challenge: Because New Zealand were once again invited by Warner Music to produce an intimate showcase for the 8-time Grammy nominated, Lizzo.
The idea: We wanted to create an event that reflected what Lizzo stands for in her lyrics, socially and on stage – self-love.
The solution: Working alongside Warner Music NZ, we designed and created an environment, an atmosphere and an event that echoed Lizzo’s star power.
Inspired by Lizzo’s body-positive narrative, guests entered the venue through a mirrored, black carpeted tunnel. The artist’s lyrics lined the walls reinforcing that we were all there for one woman, and one woman only. The ‘check yourself out’ theme was brought to life in the venue with an array of mirrors and disco balls adding some shimmer to an already sparkling night.
Making it extraordinary: It was an intimate gig, but we wanted it to have a big impact. To ensure it got the limelight it deserved, we invited an industry guestlist that would bring the noise back to Lizzo on the night, and keep shouting about it after.
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