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Perrier


Townhouse Takeover

THE CHALLENGE

Perrier’s brand positioning is daring, cutting edge and elegant. But the brand needed to improve preference levels, and engage a younger demographic.

WHAT WE DID

To launch Société Perrier as the ultimate cocktail mixer, we transformed a London Georgian Townhouse into a time travel portal. Then we took guests on a theatrical journey through the brand’s history.

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PERRIER


TOWNHOUSE TAKEOVER