Hasbro
Virtual preview rooms
A relaxed and playful experience – the ‘Hasbro Home’.
The challenge: For five years running we’ve helped Hasbro, a play and entertainment company, create their Preview Rooms at their HQ just outside of London. The S/S and A/W events are always an exciting chance for buyers from all over the globe to get a much-sought-after, first glimpse of the new ranges Hasbro will be launching in the months to come, and for Hasbro staff to build and strengthen relationships with valued buyers.
But with social gathering and travel bans in full force during Covid-19, Hasbro’s live event had to move online. Our challenge was to ensure the retailer guests still felt the Hasbro Preview Rooms’ magic and fun, albeit from their homes.
Hasbro
Virtual preview rooms
A relaxed and playful experience – the ‘Hasbro Home’.
The challenge: For five years running we’ve helped Hasbro, a play and entertainment company, create their Preview Rooms at their HQ just outside of London. The S/S and A/W events are always an exciting chance for buyers from all over the globe to get a much-sought-after, first glimpse of the new ranges Hasbro will be launching in the months to come, and for Hasbro staff to build and strengthen relationships with valued buyers.
But with social gathering and travel bans in full force during Covid-19, Hasbro’s live event had to move online. Our challenge was to ensure the retailer guests still felt the Hasbro Preview Rooms’ magic and fun, albeit from their homes.