The challenge: To help educate employees about the strategic direction of the business, Gulf Business Machines needed to create a kick-off day that celebrated the team and made employees feel optimistic about the future of the business.

What we did: We put on an unforgettable employee engagement event for 180 staff at the JW Marriot Marquis Hotel in Dubai. We took care of every detail – from the branding (“Our GBM, Our Future” became the conference motto), to engagement mechanics, production, operational and technical requirements – allowing the client to focus on what they do best: delivering engaging presentations and building employee morale. 

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