Glenfiddich
VR and in-bar sampling
Dedicated whisky drinkers and curious consumers alike were treated to the immersive story of Glenfiddich from barley to bottle.
The challenge: Great whisky enjoys a cult following. When the award-winning distillery, Glenfiddich, asked us to connect with the next generation of connoisseurs, we leapt at the chance to create something extraordinary for them.
Results:
780 engagements
650 drams of glenfiddich sold
112 VR experiences
Glenfiddich
VR and in-bar sampling
Dedicated whisky drinkers and curious consumers alike were treated to the immersive story of Glenfiddich from barley to bottle.
The challenge: Great whisky enjoys a cult following. When the award-winning distillery, Glenfiddich, asked us to connect with the next generation of connoisseurs, we leapt at the chance to create something extraordinary for them.
Results:
780 engagements
650 drams of glenfiddich sold
112 VR experiences
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