Brands are often seduced by scale when it comes to social media. But brand fit, authenticity, and results are far more important than reach.
For example, micro-scale influencers have the advantage of being able to tap into niche markets, and help brands target savvy, hard-to-engage audiences in authentic ways.
That’s why our approach to influencer marketing looks at each type of influencer very closely, and recommends a strategy that is tailored to your brand, works within your budget, and delivers real, tangible results.
Our services include:
- Metric reports tracking genuine engagement
- A multi-pronged approach using micro-influencers, as well as bigger names
- Data-gathering to identify relevant micro-tribes
- Creating multiple, targeted campaigns