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Viral success for Hot Wheels double loop world record

By Joss Davidge

As much as this is obviously rad and demanded organisers to have a very good grip on the physics of how to defy gravity, we are sure that Mattel hadn't expected the stunt to be quite such a global success.

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The toy car company devised a world record attempt that saw two imitation Hot Wheels cars complete a six-story loop the loop. The first video released has since gone viral, picking-up over 2 million views in a matter of days, and the stunt has been reported by press all over the world.

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