Blog

 

Extraordinary ideas, inspiring insight


Our award-winning blog covers the best creative campaigns from across the globe. If you're looking for something specific, search by keyword or find examples by country or industry in the dropdown menus.

    27-11-2018

    Instaworthy billboards tackle tiredness behind the wheel


    Planning a long journey?

    09-01-2018

    Scary VR experience highlights danger of Australian bushfires


    Fire kills. All of us know the devastation that fire can leave in its wake, but how many of us have ever experienced the true reality for ourselves?

    04-05-2017

    A terrifying VR experience spreads fire safety message


    Virtual reality technology has become a major player in the marketing landscape.

    20-04-2017

    A frightening experience from Road Safety Authority France


    To ensure an experiential marketing campaign stops people in their tracks, a bold and captivating idea that’s executed at the right time, in the right place, is often all that’s needed.

    05-05-2016

    VR takes children on a journey across the galaxy


    Where’s the furthest you ever travelled to on a school trip? A different city? A new country?

    16-03-2016

    NYC experiential stunt asks for biggest regrets


    What stands out in your life as your one single biggest regret?

    16-10-2015

    AIDS Concern’s brand experience challenges perceptions


    Imagine you’re walking down the high street and a hand extends from a coffee van offering you a tasty beverage.

    08-10-2015

    Experiential campaign encourages dancing for Parkinson’s


    Train stations are usually a flurry of activity, with busy people blindly rushing from A to B.

    20-11-2013

    First hand from Royal Roads


    Here is an eye-catching stunt from Royal Roads University in British Columbia, which allowed people to talk to a real alumnus in a fun experiential stunt.

    22-08-2013

    Hope Soap encourages basic hygiene in South Africa


    Before it became a term injected into marketing strategies that encourage engagement through sensory experiences, the word experiential was (and still is) strongly associated with education. 

    28-06-2013

    Inspired thinking: how to engage a community with a cause


    We think that the link that was created with this campaign is brilliant.  It is a fantastic, well-conceived way to connect a community with cause, benefiting both.

    21-06-2013

    Getting people talking with guerrilla marketing


    Rather than making decisions about the city’s transport system from behind closed doors, the city of Antwerp wanted to gather as many suggestions as possibly from the people.