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Extraordinary ideas, inspiring insight


Our award-winning blog covers the best creative campaigns from across the globe. If you're looking for something specific, search by keyword or find examples by country or industry in the dropdown menus.

    13-11-2018

    Escape Kitchen puts thrilling twist on traditional cooking show


    Media consumption habits are changing.

    02-10-2018

    Björn Borg’s trippy exerhighs pop-up shop in Amsterdam


    We all know the benefits of exercise to our physical health, but what about the effects on our mood?

    09-05-2018

    Not so still life: Philips’ brand experience reinvents art in Amsterdam


    86% of Europeans don’t eat enough fruit and vegetables.

    02-03-2017

    McDonald’s stimulates the senses with musical stunt


    When you bite into a McDonald’s burger, the last thing you’d expect to hear is a burst of operatic music.

    23-02-2017

    Holland Casino’s giant roulette experience


    No matter how exciting an experiential marketing stunt is, it can often be an extremely hard task to cut through the noise in a busy location and gain the attention of passers-by for more than a split second.

    26-01-2017

    A creative pop-up experience from BIC


    Experiential marketing can take many different forms, but pop-ups are one of the most widely adopted tactics.

    05-01-2017

    KLM’s activation unites worldwide strangers


    Airports are exciting. The final stage before jetting off to somewhere exotic and, often, new, you can almost feel the anticipation in the air.

    24-11-2016

    Matt provides dream hangover experience


    As experiential marketing is starting to become more widely used, brands are having to find new and innovative ways to make sure their activations stand out and are effective.

    20-05-2016

    A musical experiential treat from McDonald’s


    Fast food giant McDonald’s has launched a playful new experiential campaign in the Netherlands, that gives a nostalgic childhood memory a very modern twist.

    11-06-2015

    Great Experiential Marketing: Thalys’ Sounds of the City


    International high-speed train operator Thalys was on a mission to encourage people to use the train to explore their nearby cities.

    15-05-2015

    Great Experiential Marketing: Heineken’s King’s Day celebrations


    In celebration of ‘one of Holland’s best kept secrets’, King’s Day, Dutch brands Heineken and KLM teamed up to find adventurous people.

    19-02-2015

    Cupidrone distributes roses from the sky


    Love was literally in the air in this Valentine’s stunt from the Flower Council of Holland.