Ideas we love, thoughts that count

Domestic violence is an incredibly alarming global issue: in the US alone, an estimated 2-4 million women are abused by their partners each year.

“Against a car, a pedestrian has no chance”.  Here’s a hard-hitting live stunt from Automotive Insurance of Quebec…

It’s unlikely that an insurance catalogue has ever caught your eye; they are generally rather grey affairs.

Swiss health insurance providers KPT wanted to show that its clients were the happiest in Switzerland, so it hacked a pinball machine so that it was controlled by people’s smiles. 

We love this guerrilla stunt that got people talking in Milan last week. Stunned shoppers stood back from a misplaced submarine that had apparently surfaced on a busy Milanese street.