NIVEA‘s fun-filled experiential stunt tackles the sun

    A sweltering sunny day spent at the beach is a rare treat for Brits.


    A virtual reality migraine from Excedrin

    Virtual reality is a hugely flexible technology.


    Killer experiential billboard fights Zika virus

    Declared a global health emergency in February, the Zika virus is one of the most serious health epidemics facing the world this year.


    Theraflu creates world’s first flu detection experiential ad

    The cold and flu season is well and truly upon us. All across the northern hemisphere people are suffering right now, battling to fight off the dreaded illness.


    Experiential campaign encourages dancing for Parkinson’s

    Train stations are usually a flurry of activity, with busy people blindly rushing from A to B.


    Experiential bus tickets that save lives

    What would you say if someone told you that a bus ticket could save your life? An innovative experiential campaign in Sri Lanka set out to achieve just that.


    Freshpet serves up a product sampling surprise

    Product sampling is generally a nice experience. It’s a chance for a brand to offer a trial of a new product to a select group of people, gathering their valuable feedback along the way. 


    Great Experiential Marketing: Neutrogena’s underwater radio

    What’s the best way to promote a new sun cream product? By throwing an amazing underwater beach party of course!


    Great Experiential Marketing: DENTISTE’s kissing silhouette booth

    Toothpaste brand Dentiste concluded that Japanese folk tend to be a tad shy about expressing their feelings. 


    The Glade Boutique

    Have you ever encountered a scent and have it immediately take you back to a certain time and place?


    Fairy’s world’s largest cake sculpture

    We all know that the Christmas period is a time for over-indulgence, but a two ton 12 x 10 metre cake is a bit excessive…


    Great Experiential Marketing: CIF cleans Romania

    In a bid to rid Romania’s streets of offensive graffiti, cleaning brand Cif launched an innovative app that allows residents to report distasteful daubings.