Blog

 

Extraordinary ideas, inspiring insight


Our award-winning blog covers the best creative campaigns from across the globe. If you're looking for something specific, search by keyword or find examples by country or industry in the dropdown menus.

    31-05-2016

    NIVEA‘s fun-filled experiential stunt tackles the sun


    A sweltering sunny day spent at the beach is a rare treat for Brits.

    25-05-2016

    A virtual reality migraine from Excedrin


    Virtual reality is a hugely flexible technology.

    12-05-2016

    Killer experiential billboard fights Zika virus


    Declared a global health emergency in February, the Zika virus is one of the most serious health epidemics facing the world this year.

    18-02-2016

    Theraflu creates world’s first flu detection experiential ad


    The cold and flu season is well and truly upon us. All across the northern hemisphere people are suffering right now, battling to fight off the dreaded illness.

    08-10-2015

    Experiential campaign encourages dancing for Parkinson’s


    Train stations are usually a flurry of activity, with busy people blindly rushing from A to B.

    03-09-2015

    Experiential bus tickets that save lives


    What would you say if someone told you that a bus ticket could save your life? An innovative experiential campaign in Sri Lanka set out to achieve just that.

    20-08-2015

    Freshpet serves up a product sampling surprise


    Product sampling is generally a nice experience. It’s a chance for a brand to offer a trial of a new product to a select group of people, gathering their valuable feedback along the way. 

    23-07-2015

    Great Experiential Marketing: Neutrogena’s underwater radio


    What’s the best way to promote a new sun cream product? By throwing an amazing underwater beach party of course!

    19-02-2015

    Great Experiential Marketing: DENTISTE’s kissing silhouette booth


    Toothpaste brand Dentiste concluded that Japanese folk tend to be a tad shy about expressing their feelings. 

    28-01-2015

    The Glade Boutique


    Have you ever encountered a scent and have it immediately take you back to a certain time and place?

    08-01-2015

    Fairy’s world’s largest cake sculpture


    We all know that the Christmas period is a time for over-indulgence, but a two ton 12 x 10 metre cake is a bit excessive…

    27-06-2014

    Great Experiential Marketing: CIF cleans Romania


    In a bid to rid Romania’s streets of offensive graffiti, cleaning brand Cif launched an innovative app that allows residents to report distasteful daubings.