18-12-2018 | 1 min read

    KFC spreads holiday cheer with chicken-scented firelogs

    There appears to be no limits to the lengths that KFC will go to get folks talking.

    11-09-2018 | 1 min read

    A show of strength from KFC with strongman challenge

    KFC is fast making a bid to become the heavyweight champion of experiential marketing.

    28-08-2018 | 1 min read

    Paddy Power marks the Pope’s visit with Drive Thru Confessional

    Paddy Power is no stranger to delivering experiential stunts that provoke public outrage, amusement or disbelief but garner worldwide media attention.

    31-07-2018 | 1 min read

    Burger King ‘Chick Fries’ prank highlights the unfair reality of Pink Tax

    It’s expensive to be a female consumer thanks to the pink tax.  

    24-07-2018 | 2 min read

    KFC wins over the internet with crazy Colonel Cat Climber video

    The internet loves cat videos…perhaps a little too much.

    19-06-2018 | 2 min read

    Pizza perfect: Domino’s Paving for Pizza stunt gets rid of potholes

    Pizza is one of the most popular but complained about options on the food delivery scene.

    29-05-2018 | 1 min read

    Dairy Queen’s gravity defying Blizzard Store

    The Blizzard® is Dairy Queen’s most iconic ice cream. Launched three decades ago, the delicious dish is famously served upside-down in order to demonstrate its creaminess to customers.

    01-05-2018 | 2 min read

    Trojan horse Burger King stunt helps movie-goers flout food rule

    Taking your own food into the cinema was forbidden in Peru until recently when the law was amended.

    03-04-2018 | 2 min read

    Slow down! Burger King calls on Good Samaritans for help

    Do you consider yourself a Good Samaritan?

    30-01-2018 | 1 min read

    Burger King serves up a flaming frustrating Net Neutrality stunt

    The repeal of Net Neutrality is a hot topic in America, though for some it can be very difficult to understand. 

    02-01-2018 | 1 min read

    Burger King France gives Facebook fan the ultimate Christmas present

    Many brands pulled out all the stops to surprise and delight their fans over the Christmas period, but one brand in particular delivered a spectacular stunt to end the year on.

    12-12-2017 | 1 min read

    Starbucks’s new Shanghai Roastery offers interactive in-store AR experience

    People are increasingly looking to brands to give them experiences rather than just stuff.

    28-11-2017 | 1 min read

    An end to rivalry: Chick-fil-A’s pop-up unites football rivals

    The rivalry that exists between Auburn and Georgia is one of the most unique, and fiercest, in all of US college sports.

    06-07-2017 | 1 min read

    Nicaraguans experience a lucky day with Loto

    These days, the most successful marketing campaigns are not always ones with big budgets behind them.

    23-02-2017 | 1 min read

    Holland Casino’s giant roulette experience

    No matter how exciting an experiential marketing stunt is, it can often be an extremely hard task to cut through the noise in a busy location and gain the attention of passers-by for more than a split second.

    03-03-2016 | 1 min read

    McDonald’s lets kids make their own VR goggles

    With virtual reality well on course to be one of the biggest experiential marketing trends of this year, it seems like every day a new brand is launching their own VR campaign.

    25-02-2016 | 1 min read

    Augmented reality lets climbers play real-life video game

    Rock climbing can be a tough but addictive sport. Whether it’s taking on a challenging indoor wall or scaling a cliff side, it’s unquestionably a physical and mental challenge.

    28-09-2015 | 1 min read

    A&W delights with floating brand experience

    Live brand experiences provide the chance to bring your products straight to your customers.

    21-05-2015 | 1 min read

    Great Experiential Marketing: Tim Horton’s levitation stunt

    Tim Horton’s customers were given quite the fright when a fellow customer appeared to be levitating from her chair in a restaurant in Quebec.

    01-05-2015 | 1 min read

    Great Experiential Marketing: McDonald’s joy maze in Bucharest

    As part of McDonald’s endeavour to spread smiles throughout 24 cities on 24th March, the fast food giant installed a “Joy Maze” in Bucharest.

    20-04-2015 |

    McDonald's' jingle bench in Warsaw

    We may have had Jessie J on a boom bus in London, but for McDonald’s’ ambitious global day of Joy campaign (24th March), Warsaw had a jingle bench! 

    13-02-2015 | 1 min read

    Great Experiential Marketing: Pay with lovin’ at McDonalds

    As part of a drive to rejuvenate its “I’m lovin’ it” tagline, McDonalds launched a heartfelt campaign around Super Bowl and Valentines’ Day.

    05-12-2014 | 1 min read

    Great Experiential Marketing: Burger King’s whopper apartment

    It’s the apartment of some people’s dreams; complete with a spacious bedroom with fitted wardrobes, a bright and airy bathroom, a beautiful city view.

    21-10-2014 | 1 min read

    Tim Hortons' neighbourhood takeover

    A small neighbourhood woke up to a big surprise in Tim Hortons’ latest experiential marketing campaign.

    12-09-2014 |

    Tim Hortons' nostalgic brand experience

    Celebrating its 50th birthday in style – retro style, that is - Tim Hortons, the ultimate purveyor of coffee and donuts in Canada and the US.

    11-04-2014 | 1 min read

    Great Experiential Marketing: McDonald’s’ McDrive surprise

    McDonald’s came up with a fun way to surprise its drive-thru customers in Austria with this experiential stunt.

    26-11-2013 |

    McDonald’s Dollar Drink Day – special delivery

    We know it’s chilly out there, but this video of McDonald’s summer ‘Dollar Drink Day’ activation in Canada has just been released and we think it’s worth a watch.

    31-10-2013 | 1 min read

    Tweet a coffee with Starbucks

    This week Starbucks has announced a new social gifting campaign called Tweet-a-Coffee that lets you buy a Starbucks gift card for a friend via Twitter. 

    23-10-2013 |

    Penguins lead the way in augmented marketing stunt

    The Sunshine Aquarium in Tokyo wanted to increase its visitor numbers, but was having a hard time convincing people to travel out of the centre and away from all the other bustling attractions in Tokyo.

    26-10-2012 |

    Encouraging museum visits

    We love these interactive ads that were placed around Vancouver to encourage people to visit Science World. This shows how repetitive messaging stands out.

    05-07-2012 |

    A tailored Starbucks experience

    Last week Starbucks, the world's largest coffee chain, opened its first European "concept store" in a bid to boost growth in the region.

    29-06-2012 |

    Alton Towers: Lift of terror

    To herald the upcoming launch of a new ride at Alton Towers Resort a lift in a Wandsworth shopping centre was made to look like the floor had been ripped out. 

    07-06-2012 |

    Wimpy braille burgers

    In a bid to spread the word that braille menus are provided at all Wimpy stores across South Africa. 

    24-05-2012 |

    Projection mapping delights Christmas shoppers

    The dome at the Westfield shopping centre in San Francisco has been transformed into a festive 360° projection experience for Christmas shoppers.

    17-05-2011 |

    "Light Fries" campaign from McDonald's

    Fast food giant McDonald's has launched a new campaign that has kicked off with a bold statement.