Ideas we love, thoughts that count

These days, the most successful marketing campaigns are not always ones with big budgets behind them.

No matter how exciting an experiential marketing stunt is, it can often be an extremely hard task to cut through the noise in a busy location and gain the attention of passers-by for more than a split second.

With virtual reality well on course to be one of the biggest experiential marketing trends of this year, it seems like every day a new brand is launching their own VR campaign.

Rock climbing can be a tough but addictive sport. Whether it’s taking on a challenging indoor wall or scaling a cliff side, it’s unquestionably a physical and mental challenge.

Live brand experiences provide the chance to bring your products straight to your customers.

Tim Horton’s customers were given quite the fright when a fellow customer appeared to be levitating from her chair in a restaurant in Quebec.

As part of McDonald’s endeavour to spread smiles throughout 24 cities on 24th March, the fast food giant installed a “Joy Maze” in Bucharest.

We may have had Jessie J on a boom bus in London, but for McDonald’s’ ambitious global day of Joy campaign (24th March), Warsaw had a jingle bench! 

As part of a drive to rejuvenate its “I’m lovin’ it” tagline, McDonalds launched a heartfelt campaign around Super Bowl and Valentines’ Day.

It’s the apartment of some people’s dreams; complete with a spacious bedroom with fitted wardrobes, a bright and airy bathroom, a beautiful city view.

A small neighbourhood woke up to a big surprise in Tim Hortons’ latest experiential marketing campaign.

Celebrating its 50th birthday in style – retro style, that is - Tim Hortons, the ultimate purveyor of coffee and donuts in Canada and the US.