10-06-2021

    A SERIOUS(LY) FUNNY CAMPAIGN FOR GERMAN CHOCOLATE BRAND, RITTER SPORT


    3 rather unique Ritter Sport employees give us a glimpse into the family-owned company’s HQ.

    22-04-2021

    You can be Virtually Anything with Jaffa Cakes and Virtual Atoms


    An innovative Augmented Reality experience that gave "Jaffanatics" a chance to win £500 to live out their dreams.

    22-04-2021

    The Return of the Royal Easter Show - the biggest ticketed event post Covid


    A Covid-conscious immersive Fresh Market Tour to showcase Woolworths' incredible farmers, their produce and ethos to the everyday Australian.

    25-02-2021

    Planting ideas for the future


    Plant-based products🌱are driving some of the biggest business decisions in 2021. Here's how to make sure you're sowing the right marketing seeds 💚

    19-11-2020

    From Peru with Love: The Greatest Coffee Adventure


    We've just hosted our first international virtual coffee tasting, Flavours with Altitude by Promperu and our cups runneth over. Here's what you missed.

    05-11-2020

    Flavours with Altitude: A Virtual Coffee Journey at Great Heights


    A sensory journey that will guide you through the unique taste, smell and sound of the speciality coffee, Coffees from Peru have to offer. 

    12-03-2020

    Cadburys creates egg-scellent Eatertainment experience


    Do we really need Easter as a reason to over-indulge on delicious chocolate? Of course not!  

    12-03-2020

    Corona beer ups the chill factor amid coronavirus chaos


    In recent weeks, fears over the spread of coronavirus have swept the globe. 

    20-02-2020

    KFC steps on to the catwalk with unique fried chicken Crocs


    Crocs are like the Marmite of footwear. Some love them, others hate them.  

    12-02-2020

    Swap an old flame for a free Whopper on Valentine's Day


    Valentine’s Day may mean balloons, bouquets and chocolates for most couples, but what if you’re single, heartbroken or just not feeling the love? 

    05-02-2020

    Coca-Cola encourages fans to #ShowUp after Superbowl


    Ever taken a day off sick after a big night?

    22-01-2020

    A dry spy! Daniel Craig goes alcohol-free in new Heineken ad


    Hold the martini. 

    22-01-2020

    Dunkin’ Donuts new sandwich is D-o-double-G approved


    Take your pick. 

    11-12-2019

    Burger King drops a Whopper of a political stunt


    As 2019 comes to an end, there is one word many Brits are tired of hearing: Brexit.

    11-12-2019

    10 minutes with Pinnacle Drinks' Maxine Haywood


    Making aspirational wine accessible to premium wine drinkers in an overcrowded market poses an interesting challenge.

    05-12-2019

    10 minutes with Beam Suntory's Melanie Smith


    Celebrating cross-cultural differences is how Beam Suntory built a world leading premium spirits organisation.

    04-12-2019

    Frito-Lay ad creates festive twist to Anna Kendrick tune


    It’s that time of year again.

    04-12-2019

    Snicker’s tricks hangry consumers into buying Bounty


    Whether you’re a Flake fiend or a Twirl girl it is fair to say we are a world of chocolate lovers.

    27-11-2019

    Bombay Sapphire stirs up creativity with Sydney Airport pop-up


    There are two types of people in airports.

    20-11-2019

    Welcome to the Hotella Nutella


    A weekend getaway has never been so sweet.

    20-11-2019

    Tim Hortons teams up with Ice Hockey stars to warm hearts


    Whether it was an egg-and-spoon race on sports day or a muddy cross-country run, we all have mixed memories of sport in our youth.

    30-10-2019

    Budweiser brews up Halloween 'Drink Wiser' campaign


    Halloween offers the perfect platform to create brand experiences to die for.

    28-10-2019

    Burger King breaks into home deliveries with surprising stunt


    We all love takeaway, especially when it’s delivered to us.

    28-10-2019

    Breaking Bad cooked up a truly exciting LA pop-up


    Breaking Bad had audiences truly hooked.

    09-10-2019

    Reese's recruits Neil Patrick Harris for an immersive Halloween experience


    Halloween provides plenty of treats for brands who use the right tricks.

    02-10-2019

    Old El Paso gives diners something to “taco ’bout”


    From the weird to the truly wonderful, pop-up restaurants are taking the UK by storm.

    18-09-2019

    KFC helps couples put a wing on it with new wedding planning service


    Wedding planning takes a lot of time and effort, inevitably causing a huge amount of stress.

    11-09-2019

    Unwanted pumpkin spiced goods? Krispy Kreme has the solution


    September may have only just begun, but autumn is in full swing in American shops.

    04-09-2019

    Bombay Sapphire uses robot arms to create immersive art installation


    Who doesn’t love a robot?

    04-09-2019

    Doritos de-brands ads to engage with Generation Z


    Move aside millennials, it is Generation Z that are presenting new challenges for marketers.

    21-08-2019

    Busch Beer gives away free beer for life in hidden pop-up challenge


    Free beer for life. If you can find it.

    14-08-2019

    L.L. Bean helps consumers make S’more out of Summer


    Have you ever felt like summer has passed you by?

    14-08-2019

    Pernod Ricard brings back the Malibu Games with a bang in 2019


    The way drinks brands target young consumers is changing.

    07-08-2019

    French’s challenged fans to muster up the courage for highly unusual new ice cream


    Classic yellow mustard is a kitchen essential in most American homes.

    24-07-2019

    McDonald's tour UK festivals in a fun McNugget Van


    Brits love a festival.

    15-07-2019

    KFC unveils the Fried Chicken Bucket Hat in true finger lickin’ fashion


    There are many fashion choices that have divided opinions over the years.

    09-07-2019

    'All Orange Everything' pop-up marks KFC & Cheetos partnership


    Think of the benefits a brand partnership can create.

    03-07-2019

    Stranger Things are happening at Baskin-Robbins


    Stranger Things took Netflix by storm.

    03-07-2019

    McDonald’s Sweden now delivering straight to your picnic blanket


    Picnics on a sunny day are hard to beat.

    26-06-2019

    The Dunkin’ Human Charger powers Americans through the longest day of the year


    The summer solstice is the longest day of the year, with well over 15 hours of daylight in New York City.

    19-06-2019

    Krispy Kreme to wow New Yorkers and tourists with Times Square store


    Doughnuts. Sweet and doughy delights, perfect to go with a cup of coffee.

    04-06-2019

    The world’s most instagrammable ice cream experience is here


    I scream, you scream, we all scream for ice cream.

    28-05-2019

    Deliveroo delivers off the wall takeaway stunt


    Considered one of the greatest wonders of the world, the Great Wall of China is a spectacular sight to behold.

    14-05-2019

    Burger King ‘Real Meals’ Remind Us It’s Okay Not to be OK


    Over 44 million American adults have a mental health issue and the number of young people suffering from it has increased.

    30-04-2019

    McDonald’s India purposely serves up wrong orders to drive people to the polls


    The political landscape in India is changing rapidly, with the general election saturating news channels, social media platforms and even social gatherings.

    30-04-2019

    Arby’s offers six sandwich-filled hours in Hawaii for $6


    Popular American chain, Arby’s is known for its extravagant, stacked sandwiches inspired by dishes from all around the world.

    16-04-2019

    KFC creates the perfect virtual influencer


    Working with social media influencers can be a recipe for success if the right person is chosen. And trust here is key.

    09-04-2019

    ‘Peri’ clever Nando’s billboards bring friends together with a free meal


    There’s no such thing as a free lunch.

    09-04-2019

    Deliveroo delights peckish passersby with an edible burger billboard


    On a long drive it’s not unusual to see a plethora of static billboards doing their very best to tempt you in to the nearby fast-food joint.

    19-03-2019

    Cheerios and Nature Valley use AR technology to help save bees


    If the bees disappear, they’ll take us with them.

    05-03-2019

    Oreo takes it beyond the biscuit to target Gen Z consumers


    In an increasingly online world, more brands are looking at the value of e-commerce to drive overall revenue growth.

    05-03-2019

    Game on! Pringles engages gaming influencers with Battle Couch


    Haven’t you got something better to do?

    05-02-2019

    Burger King ‘tricks’ social media influencers into promoting fries


    Why would Burger King like a random tweet from a digital influencer posted in 2010?

    29-01-2019

    Celebrate Valen-HEINZ Day with a serving of Ketchup Caviar


    Valentine’s Day can be expensive.

    29-01-2019

    Doritos crumby problem solved with special towel bag


    Video games and tortilla chips go hand-in-hand, but there’s one small problem that plagues gamers worldwide.

    15-01-2019

    KFC brings back bowl cuts to amplify $3 Famous Bowl promotion


    Past fashion trends, whether remembered with nostalgic fondness or hideous embarrassment, get people talking.

    18-12-2018

    Caught in the act! Philadelphia launches Double Diptector bowl


    You’re at a party. There’s a table with delicious finger food and dips.

    11-12-2018

    Burger King targets McDonald’s with Whopper Detour stunt


    Burger King is no stranger to outlandish experiential pranks and tongue-in-cheek mockery of rivals.

    20-11-2018

    Bauducco Foods connects families for Thanksgiving in NYC


    When was the last time you spoke to your family? Was it this morning, last week, perhaps even a month ago?

    30-10-2018

    Burger King feeds nightmares with ghoulish Halloween stunt


    Craving a good night’s rest? Then there are some foods you should avoid eating before settling down for a long sleep: ice cream, pizza, cereal and garlic are all said to disturb our slumber.

    23-10-2018

    Tim Hortons gives Kenyan ice hockey team the trip of a lifetime


    There’s only one ice hockey team in Kenya. And that’s hardly surprising.

    23-10-2018

    Red Bull brings the world’s largest sequencer to iconic Berlin nightclub


    Red Bull is almost as well known for its outlandish marketing stunts as it is for its products.

    16-10-2018

    Hellmann’s stuns stadium visitors with emotive food waste experience


    Food waste is a massive global problem. Perfectly safe, edible food that could be feeding those in need, is being wasted.

    09-10-2018

    Burger King tackles null vote with Blank Whopper stunt


    In Brazil it is mandatory to vote, so many people cast a blank vote to fulfill their legal obligation without having to make the difficult decision of which political party to support.

    25-09-2018

    Social media influencers prove they will do anything for an Oreo


    When it comes to delivering an impactful influencer campaign, a straight product seeding approach isn’t always enough to convert viewers to consumers.

    21-08-2018

    McDonald’s ‘friestream’ activation has fans shouting from the mountain tops


    French fries come with nearly every McDonald’s meal.

    17-07-2018

    Schweppes addresses female harassment with Brazilian nightclub experiment


    Female harassment is a critical issue: since the #MeToo movement, many women have been encouraged to share their own personal experiences of unwanted attention and assault.

    10-07-2018

    Coke brings World Cup fans closer to the action with AR


    It’s hard to not get caught up in World Cup fever.

    19-06-2018

    Country Time takes a stand for lemonade stands


    Lemonade stands are synonymous with summer in America.

    06-02-2018

    Pepsi and Google VR experience takes fans way, way back


    Super Bowl Sunday is the biggest day of the year for NFL fans worldwide – the single greatest, and most hotly-contested, championship game of the entire American Football season.

    14-11-2017

    KFC’s herbs and spices surprise lights up social media


    Surprise and delight lies at the absolute heart of experiential marketing excellence. It always has, and it always will.

    01-11-2017

    Bio Suisse delivers milk samples in exchange for cow massages


    Organic cows are happy cows according to Bio Suisse, the federation of Swiss organic farmers.

    25-10-2017

    Burger King tackles bullying with powerful experiential video


    No one in this world deserves to be bulled. But the very sad reality is that, each year, 30% of students worldwide are the targets of bullying and cyberbullying.

    25-10-2017

    McDonald’s offers to lock up phones in favour of family time


    How often do you look over at a table in a restaurant and find that instead of talking to each other, people are tapping away on their phones?

    26-07-2017

    7UP’s summer Twitter challenge experience


    Many of us have a love/hate relationship with warmer weather.

    12-07-2017

    Sammontan’s educational global warming experience


    We love the imaginative minds of children.

    15-06-2017

    Pepsi tricks football fans in experiential stunt


    For many of us, it’s not the most expensive possessions we treasure the most, but the ones that truly mean something, or bring back fond memories from our past.

    07-06-2017

    An experiential McDonald’s drive-thru takes to the streets


    There are many reasons why drive-thru fast food services are so great.

    07-06-2017

    A creative festival bottle experience from Coca-Cola


    It can be a hard job for a brand to get on the radar of today’s youth, especially in a positive way.

    04-05-2017

    Oscar Mayer experience takes Wienermobile to remote Alaskan town


    Time and time again we see experiential campaigns taking place in the busiest of locations – train stations, city centres and shopping malls tend to be favoured places amongst brands.

    26-04-2017

    Nescafé gets strangers talking in amusing experience


    It’s becoming increasingly hard to make new friends face-to-face, thanks to the sad reality that many of us spend much of our days with our heads engrossed in the screens of our trusty smartphone.

    23-03-2017

    Coca-Cola’s campaign excites dehydrated beachgoers


    On a hot day at the beach, there’s truly nothing better than the feeling of an ice-cold drink.

    23-03-2017

    Ben & Jerry’s creates fun train station experience


    We all have a fun side, no matter our age.

    02-03-2017

    McDonald’s stimulates the senses with musical stunt


    When you bite into a McDonald’s burger, the last thing you’d expect to hear is a burst of operatic music.

    07-02-2017

    M&Ms celebrates 75 years with VR spectacle


    There really is nothing on earth quite like virtual reality.

    07-02-2017

    McDonald’s creates lunchtime rush with Big Mac ATM


    There’s no such thing as a free lunch. Or is there?

    19-01-2017

    Maestro’s show-stopping experience


    Admit it: we’re all a little scared of the unknown.

    18-01-2017

    Orangina’s brand experience gets people shaking


    There’s nothing more annoying than a drink getting stuck in a vending machine – it’s happened to the best of us at one time or another.

    14-12-2016

    Minute Maid’s emotional festive experience


    At Christmas time the excessive amount of food, drink, parties, and expensive presents often distracts us from what the season really is all about – spending time with and cherishing the people we love.

    01-12-2016

    Selfie-tacular experience from Coca-Cola


    There’s no escaping the power and appeal of the selfie.

    17-11-2016

    Burger chain Quick creates comical billboard experience


    Experiential marketing is a great way to get people talking.

    03-11-2016

    Burger King presents spooky McDonald’s ghost experience


    Ghouls, ghosts and a whole load of pumpkins stole the show this week – all in celebration of Halloween, of course!

    27-10-2016

    Red Bull experience turns payphones into smartphones


    We are often so caught up in the advances of new technology, we forget some of the inventions that started it all.

    19-10-2016

    Burger King creates experiential drive-thru


    We all love a drive-thru for being such an effortless experience, right?

    13-10-2016

    KitKat’s experiential stunt gets commuters dancing


    For most people, waiting for a bus is pretty dull.

    22-09-2016

    Coca-Cola brand creates experiential colouring billboard


    Once an activity exclusively reserved for kids, colouring has recently been taken up as a hobby by adults worldwide.

    14-09-2016

    Sweat it out for Gatorade’s experiential vending machine


    Branded vending machines have the potential to be experiential marketing gold.

    07-09-2016

    OREO inspires fitness fun with experiential activation


    Having only just recovered from the madness of the Rio 2016 Olympic Games, we’re set to enter into another two weeks of sporting frenzy as the 2016 Paralympics Games kicks off this week!

    23-08-2016

    Coke maximises Olympic partnership with experiential activity


    The eyes of the world have been fixed on Rio this summer, and brands with a presence at the 2016 Olympic Games benefited from unmatched global exposure.

    28-07-2016

    Pepsi celebrates World Emoji Day with interactive pop-up


    Who doesn’t love to use emojis?

    22-06-2016

    KitKat tests students in laughter-filled experiential stunt


    Most people will know that holding in laughter can be surprisingly difficult sometimes.

    22-06-2016

    Snickers’ experiential billboard offers a nasty surprise


    Shock can be a powerful tool for experiential marketing campaigns.

    20-05-2016

    A musical experiential treat from McDonald’s


    Fast food giant McDonald’s has launched a playful new experiential campaign in the Netherlands, that gives a nostalgic childhood memory a very modern twist.

    21-04-2016

    Nescafe’s experiential pop-up unites neighbours


    Everybody needs good neighbours.

    21-04-2016

    Coke kick-starts global campaign with experiential ads


    The selfie stick, in just a few short years, is now a must-have accessory for many of us.

    25-02-2016

    Good Day’s experiential activation raises smiles in India


    A smile can be a very powerful thing. Even on the darkest day, a simple smile from a stranger can brighten up your day and make everything seem just that little bit better.

    17-12-2015

    Coop’s experiential pop up coffee shop fools Norway


    The coffee market is highly competitive these days, so much so that choosing where to go for your daily caffeine fix can be a tough decision.

    25-11-2015

    A joy-filled brand experience from Cadbury


    Given the choice between receiving a gift right now or taking a chance on opening a mystery box, what would you do?

    19-11-2015

    Sprite’s refreshing Generation Z brand experience


    How do you begin to engage with Generation Z?

    19-11-2015

    A coffee-powered experiential stunt from NESCAFÉ


    When was the last time you said hello to a stranger, or offered a smile to a passer-by in the street?

    12-11-2015

    Wish upon a shooting star with Coke’s live brand experience


    Do you remember the child-like excitement of sitting outside for hours on end, trying to catch a glimpse of a shooting star?

    24-09-2015

    Coke encourages pride with experiential tattoo campaign


    What’s in a name? Most surnames will provide long family trees and fascinating histories. 

    24-07-2015

    Great Experiential Marketing: Au Naturel with Nestlé


    Some cheeky baristas went ‘au naturel’ to promote Nestlé’s All-Natural Creamer recently.

    09-07-2015

    Great Experiential Marketing: #DoYouSpoon?


    To introduce its delicious new spread, Reese’s set up a ‘talking’ vending machine in Toronto’s West End where spooning was the only accepted currency!

    11-06-2015

    Great Experiential Marketing: Café Pele’s contagious billboard


    It’s a fact of life that we’ve all pondered over; no one really knows why, but boy are yawns contagious.

    04-06-2015

    Great Experiential Marketing: #WishUponACoke with Coca-Cola


    Coca Cola came to the rescue for expats with this magical brand activation in Dubai.  

    28-05-2015

    Great Experiential Marketing: Lay’s human claw grabber machine


    This beauty of a live brand activation from Lay’s emerged this month, and it’s got everybody talking.

    28-05-2015

    Great Experiential Marketing: Heinz’ garden BBQ product launch


    Just in time for the summer BBQ season, Heinz has wisely launched a yellow mustard line.

    21-05-2015

    Great Experiential Marketing: Powerade’s workout billboards


    People have been lifting, climbing up and punching billboards all around Berlin, thanks to Powerade. Fear not, Berlin’s billboards are not under attack.

    15-05-2015

    Buxton Water takes over the London Marathon


    Buxton Water certainly made its presence known on the day of the London Marathon this year with a simple but effective takeover stunt.

    07-05-2015

    Great Experiential Marketing: Wall’s office ice cream truck


    Instead of staring out the window yearning to experience the delights of summer, these office workers had joy delivered right to their desks.

    01-05-2015

    Great Experiential Marketing: Pepsi Max’s drone football


    This group of footballers’ five-a-side match was transformed into a truly magical experience, thanks to Pepsi Max.

    02-04-2015

    Zang Chocolate’s piggyback taxi service


    Cape Town food brand ZANG gave the local public a pick-me-up in more ways than one to promote its new caffeinated chocolate bars.

    26-03-2015

    Rita Ora unveils Coca-Cola’s contour centenary pop-up


    This week saw Coca-Cola celebrate the 100th anniversary of its iconic glass bottle with a vintage brand experience with the help of Rita Ora.

    13-03-2015

    Castello Cheese’s ‘Eat The Art’ pop-up museum


    The art in this gallery was so good, you could eat it. Literally…

    26-11-2014

    This Bar Saves Lives’ art installation


    To celebrate World Food Day, charitable snack purveyor This Bar Saves Lives, hosted its very first ‘This Party Saves Lives’.

    06-11-2014

    Great Experiential Marketing: Perrier’s street art party


    Perrier reached out to the 25-40 market with a street art-themed experiential knees-up in Brooklyn for the launch of its limited edition street art collection.

    21-10-2014

    Great Experiential Marketing: Pay with calories at pop-up shop


    Noticing a growing trend in outdoor exercise in Chile, fat free yogurt brand Colun Light seized the opportunity to reach out to fitness fanatics. 

    10-10-2014

    Great Experiential Marketing: Strauss’ hidden treasure


    Summer may be well behind us, but this beach brand experience from ice cream purveyor Strauss has got us reminiscing about those hazy summer days.

    10-10-2014

    Mountain Dew's Oculus Rift activation


    Mountain Dew wanted to make the 10th iteration of its Dew Tour special this year, and give people the chance to skate with some of the best skaters in the world. 

    15-09-2014

    Walkers’ twitter-activated vending machine


    Walkers got people talking about its quirky new flavours by enclosing the much-loved Gary Lineker inside a Twitter-activated vending machine.

    11-09-2014

    Great Experiential Marketing: Contrex’s projected strip tease


    This racy marketing campaign from mineral water brand Contrex not only got its desired audience talking, but got them all hot and bothered too.

    23-07-2014

    Great Experiential Marketing: Kellogg’s Recharge Bar


    Kellogg’s really mixed things up with this pop-up cereal shop in New York, which boasted adventurous cereal combinations, soul music and a karaoke booth.

    16-07-2014

    Great Experiential Marketing: Nescafé’s pop-up café


    Your cup of morning Joe and daily perusal of the papers need not be a solitary affair any longer, thanks to Nescafé’s pop-up newspaper coffee mugs.

    04-07-2014

    Anti-football can & a tiny football pitch


    Football: you either love it, or you don’t. But one thing is certain; you simply can’t escape it at the moment.

    27-06-2014

    Great Experiential Marketing: Jamba Juice’s YouTube dance-off


    Jamba Juice made a real song and dance about its newly launched competition with this fun experiential marketing campaign.

    30-05-2014

    Birds Eye offers food in exchange for Instagram pic


    The Picture House pop-up restaurant allows diners to pay for their food by uploading images of their meals to social media sites using the #BirdsEyeInspirations hashtag.

    27-02-2014

    Great Experiential Marketing: Coca-Cola’s valentine vending


    They say that two heads are better than one and it seems that Coca-Cola supports this twosome loving rule of thumb.

    04-12-2013

    A parody of British Airways #lookup campaign from Domino's


    Last week Joss featured British Airways' ‘Look Up’ digital outdoor campaign on his blog for the Marketing Society that got people all over the world talking. 

    20-11-2013

    Handmade joy from Cadbury


    Although we can’t say we agree with the idea that ‘we used to put thoughts into words, but we don’t anymore’ the thought behind this campaign from Cadbury is definitely worth sharing.

    11-10-2013

    Milka vending machine gets people to hold hands


    Swiss-based chocolate company Milka has joined the ranks of novel vending machine stunts with a campaign that calls for Argentinians to “Dare to be Tender”.

    02-10-2013

    Sweet success – great confectionery brand experiences


    This month we want to celebrate creative marketing from confectionery brands. Join in on Twitter with #SweetExperiences.

    13-09-2013

    Fancy a 'glow in the dark' Cornetto?


    Wall's Cornetto recently stood out by creating ‘glow in the dark’ ice-creams that were handed out at a screening of the film The World’s End.

    06-09-2013

    Milka short-changes shoppers in a fun brand experience


    Mondelez-owned chocolate brand Milka has recently got French consumers talking with its witty and innovative sampling campaign dubbed ‘Dare to be Tender’.

    16-08-2013

    San Pellegrino – 3 minutes in Italy


    We love this idea from sparkling water brand San Pellegrino that allows anyone from anywhere in the world to remotely spend 3 minutes in Bella Italia.

    02-08-2013

    Yawn activated coffee machine from Douwe Egberts


    This is a nice example of a brand providing a service at a time of need in order to connect with consumers. 

    30-05-2013

    Snickers gets people talking with witty campaigns


    Mars brand Snickers has come up with some great campaigns that showcase the brand’s personality. 

    15-02-2013

    Coke Zero secret sampling


    Getting consumers to try your product can be a great way to build a relationship with them. 

    01-11-2012

    Kellogg’s biggest breakfast


    In order to promote its cereals in France, Kellogg’s created a breakfast street party. 

    25-10-2012

    Kellogg's tweet shop


    In order to get people to talk about its new Special K Cracker crisps Kellogg's opened a shop in London where people could pay for a packet with a tweet. 

    14-09-2012

    Bare-chested delights for Danone


    We recently ran a tempting sampling campaign encouraging consumers to try Danone’s new luxury Greek-style yogurt, Oykos.

    06-09-2012

    Delite-o-matic sampling machine


    To receive a sample pack of Fantastic Delites this machine demanded passers-by perform a series of often ridiculous tasks. Which they dutifully did!  How far would you go?

    16-08-2012

    Coca-Cola goes viral with security camera ad


    Security cameras are often associated with the idea of Big Brother and public control similar to that of Orwell's 1984.

    10-08-2012

    Hellmann's recipe receipt


    Now here's a clever idea. Hellman's was keen to make consumers realise that mayonnaise can be used in cooking and not just for sandwiches.

    09-08-2012

    The Vault of the secret Coca-Cola formula


    We can't fault Coca-Cola's ambition when it comes to creating immersive brand experiences. 

    02-08-2012

    Camp Nectar - Fruit in the form of packaging


    You may want to turn your speakers down before you click play!  Beyond the music, which we are sure sounded better on paper, this is a brilliant idea!

    26-07-2012

    Magnum Pleasure Hunt: Across Amsterdam


    Last year Magnum launched a successful online game called Magnum Pleasure Hunt, where participants could trawl the internet in search of chocolate pieces.

    21-06-2012

    Data visualisation with Coca-Cola "Future Room"


    Last year there were some interesting examples of motion-graphic data visualisations.

    21-06-2012

    V Energy Drink - capturing the festival experience


    Brands who want to cultivate conversation do very well at festivals. Much of it is about the experience with old friends and new.

    14-06-2012

    ‘Share a Coke’: A truly integrated campaign


    Anna Bradshaw, Account Director at our Sydney based office, takes a look at one of Australia’s top integrated campaigns of the moment.

    31-05-2012

    Tropicana's sun illuminates Trafalgar Square


    As part of Tropicana's "Brighter Mornings" campaign a man-made sun rose in Trafalgar Square this morning at 6.51 am.

    13-01-2012

    Honest Tea creates live social honest test


    Have you ever wondered how honest people today actually are? 

    06-01-2012

    World's largest chocolate store opens in London: M&M's World


    If we are talking brand experience then we can’t allow another week to pass without talking about the new “M&M’s world” mega store which has opened in London.

    04-03-2011

    Interactive touchscreen vending machines from Japan!


    The Japanese are always one step ahead when it comes to anything technical, so it's no surprise they've invented the interactive vending machine!

    25-02-2011

    Caribou Coffee bus stops bring a new meaning to 'hotspot'


    Caribou Coffee are offering a fun but functional total immersion experience for locals in the snowy city of Minneapolis.