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EXTRAORDINARY IDEAS, INSPIRING INSIGHT


Our award-winning blog covers the best creative campaigns from across the globe. If you're looking for something specific, search by keyword or find examples by country or industry in the dropdown menus.

    27.03.18

    GO! Nike’s Reactland experience thrills runners in China


    Anyone that grew up on a digital diet of Super Mario Bros and Sonic The Hedgehog will have no doubt dreamed of being the star of their very own video game.

    02.01.18

    World’s first VR zoo looks to delight animal fans in China


    The wonderful world of virtual reality doesn’t stand still for a second – that’s for sure.

    12.12.17

    Starbucks’s new Shanghai Roastery offers interactive in-store AR experience


    People are increasingly looking to brands to give them experiences rather than just stuff.

    14.11.17

    Adidas takes fans to dizzying heights with VR climbing experience


    Virtual reality continues to push the boundaries of what is possible. The immersive and powerful technology is unlocking incredible brand experiences and providing fans with an abundance of unforgettable moments.

    29.09.16

    Harbin Beer’s experiential stunt forges international connections


    We love to share examples of brands that have tapped into their softer side with kind-hearted activations.

    04.08.16

    Cadillac creates immersive VR experience


    Experiential has been a popular marketing platform for automotive brands for many years.

    28.07.16

    LEGO sparks imaginations with OOH stunt


    Balancing work and family life can be a challenge.

    28.04.16

    Leftover no more: experiential campaign challenges perceptions in China


    Life can be very challenging for unmarried women in China over the age of 25.