Get schooled:
     

Share this page

Raunchy billboard promotes TV series and underwear

By Joss Davidge

In order to promote a racy new season of the hit series True Blood and the underwear brand Mons Royale this brilliantly raunchy billboard was unveiled in Auckland. 

BEcause-brand-experience-true-blood-billboard-580x820

A large wooden stake pierces the heart of an actor on one side and protrudes in the appropriate place (of course) on the other side of the billboard!  We know from our Durex Play work that sex sells so this is sure to be a winning partnership.

View posts about

Free eBook: Uncover the power of brand experience

Unleash the power of experiential for your brand. Tap into this new world of brand experience by building brand love through magical, meaningful and memorable experiences.

Download the guide today
BX_Icon.png