Nissan provides Londoners with the world's cheapest taxi

To promote the claim that the new Nissan Leaf is six times cheaper than petrol cars the brand came up with this interesting activation.


Using a designated hashtag on Twitter Londoners could hail one of 10 Nissan Leaf taxis.  They would then be delivered to where they needed to be for a radically low price.  Click here to see what Nissan would do with redundant pumps in "A World Without Petrol".