Huggies GoPro - Child superstar

We have the likes of John Moston and Barry Davies; Israel’s voice of sport is Zoheir Bahalool.

Huggies

Huggies enlisted Bahalool for a unique online campaign that encouraged parents to submit a video of their children’s antics. Bahalool then provided a running commentary in his well-known style and the video was sent back to parents. There are some lovely examples on this video and we expect this campaign resonated well with parents – catching a glimpse of the superstar within.

Author bio

Joss Davidge

GLOBAL BUSINESS DIRECTOR

With nearly 30 years of marketing experience, both client and agency side, I’ve acquired a rare perspective on brands and business: I believe you have to challenge things creatively if you want to grow sales. Consumer technology is reshaping our world, and it’s only the great brands that stay on the crest.

Joss Davidge

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