The revolutionary therapist app, Talkspace, has been on the market for over two years.
But the past few weeks have seen the app garner the most attention since its inception.
Why? Experiential marketing.
Find out more about the experiential activation that generated 90,000,000 impressions in Joss Davidge’s Marketing Society blog.
Author bio
GLOBAL BUSINESS DIRECTOR
With nearly 30 years of marketing experience, both client and agency side, I’ve acquired a rare perspective on brands and business: I believe you have to challenge things creatively if you want to grow sales. Consumer technology is reshaping our world, and it’s only the great brands that stay on the crest.
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