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Experiential marketing at the BET Experience Awards

By Joss Davidge

We loved the great use of brand experience at the BET Awards Fan Fest!

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Cable network BET hosted an amazing event packed full of experiential activations as part of their BET Experience Awards.

From personalising a can of Coca-Cola at the ‘World of Ahh’ stall, to a Nissan Fan Fest station where you could spin a wheel to be in with a chance of winning branded prizes, this event was an experiential hole in one.

Read more about this experiential packed event over on the Marketing Society blog here.

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