Guerrilla stunt from Jim Beam at Bondi Beach
We love this stunt from Jim Beam Australia that transformed the famous "Iceberg" lido at Bondi Beach into a giant cooler!
AUTHOR BIO
Joss Davidge
GLOBAL BUSINESS DIRECTOR
With nearly 30 years of marketing experience, both client and agency side, I’ve acquired a rare perspective on brands and business: I believe you have to challenge things creatively if you want to grow sales. Consumer technology is reshaping our world, and it’s only the great brands that stay on the crest.
With nearly 30 years of marketing experience, both client and agency side, I’ve acquired a rare perspective on brands and business: I believe you have to challenge things creatively if you want to grow sales. Consumer technology is reshaping our world, and it’s only the great brands that stay on the crest.
