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Chanel opens pop-up cinema at Selfridges

By Joss Davidge

Hiding inside a giant perfume bottle is a beautiful cinema showing screenings of Chanel's new Coco Mademoiselle advertising film starring Keira Knightley.

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The cinema has been designed to mirror the world of Coco Mademoiselle and is decorated with the beautiful hand painted gold wallpaper and some of Kiera Knightley's costumes from the film. Check out these fantastic photos from fashion blogger Boy Meets Fashion who was one of the first people to experience the cinema.
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