Caribou Coffee bus stops bring a new meaning to 'hotspot'
Caribou Coffee are offering a fun but functional total immersion experience for locals in the snowy city of Minneapolis.
Their oven-shaped bus shelters come complete with working heaters to convey the 'Hot 'n Wholesome' brand message whilst warming those freezing tootsies at the same time! Originally posted on AdRants
With nearly 30 years of marketing experience, both client and agency side, I’ve acquired a rare perspective on brands and business: I believe you have to challenge things creatively if you want to grow sales. Consumer technology is reshaping our world, and it’s only the great brands that stay on the crest.