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Grohe water light graffiti experiential event

By Joss Davidge

With the launch of its new bathroom collection at the New York Design Week, GROHE embraced a brilliant bit of artistic tech to make it a memorable experiential event.

GROHE_1

Water Light Graffiti allows people to daub water onto a surface and see their marks and lines shine brightly as it activates LEDs on the surface.

It’s a brilliant match for the brand and certainly got people talking about the event. Love it!GROHE_2

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