Boursin Sensorium campaign nominated for UK Event Award


We’re chuffed to announce our Boursin Sensorium campaign for Bel UK has been nominated for a UK Event Award.


The campaign was nominated in the category for Best Use of Event Technology of the Year.

The results will be revealed at the black-tie awards dinner being held on Wednesday 2nd December 2015 at the Marriott Grosvenor Square Hotel. 


The UK Event Awards recognise and reward the very best of Britain’s events industry. The awards are open to event organisers, suppliers and marketers.

Judges include top talent from the events industry, such as Lynn Lester, Managing Director of Events for The Drum and Emma Barrow, Head of Events at Somerset House. 


We’re honoured to be a finalist for these awards and we’re keeping our fingers crossed for a big win. Stay tuned for an update on 2nd December! 

If you haven’t seen the campaign, take a look at our case study video below or read about the results here

Inspired by the Boursin Sensorium campaign? Find out how you can unleash the power of experiential for your brand. Download our free eBook now.{{cta(‘d5eeaf7a-ac4e-4ba5-b72d-13aabbcf1974’)}}

Author bio


With nearly 30 years of marketing experience, both client and agency side, I’ve acquired a rare perspective on brands and business: I believe you have to challenge things creatively if you want to grow sales. Consumer technology is reshaping our world, and it’s only the great brands that stay on the crest.