We're pleased to announce we'll be presenting at this year's CharityComms conference entitled Content marketing – planning, delivering and distributing stand-out content.
Joss Davidge, our Innovations Director, will be hosting a session entitled: How to deliver authentic brand experiences using experiential marketing.
Joss will cover what experiential marketing is and how it can it help charities deliver authentic content that modern supporters crave. He'll explore what this discipline has to offer while showcasing the latest trends and effective experiential campaigns from around the world. He’ll also offer his top tips for charities considering their own experiential campaigns.
This session will take place at the end of jam-packed day of workshops and charity case studies showcasing the power of content marketing. Presenters will explore how to reach targeted audiences by providing them with information they want and content that matches their interests.
They'll also cover the fantastic fund of engaging stories and interesting and important information charities have to share with their audiences and how they can make the most of their rich mine of content.