BEcause launch eco fashion experiences for Salvation Army’s, Salvos Stores


BEcause Australia have wrapped up a series of eco fashion experiences for the Salvation Army’s, Salvos Stores.


Launched during National Op Shop Week, The Style Army toured 8 locations with a pop up ‘Street Boutique’ across the Eastern Seaboard from Townsville to Canberra, encouraging people to Reinvent Fashion that is unique and affordable.


Sales from the pop up Street Boutiques helps The Salvation Army continue their great work in the community whilst introducing younger consumers to helping the environment by purchasing recycled fashion.


Faye De Lanty, TV fashion commentator, eco/op shop fashion blogger and brand ambassador for Salvos Stores, was on the ground with The Style Army and curated fashion shows whilst offering styling tips and advice to savvy shoppers.


Gareth Brock, Client Development Director at BEcause Australia comments: ‘Its great to see such a well known and loved Australian charity like The Salvos staging pop up experiences. It shows people the great quality and affordability of the fashion items available in store’


Author bio


A proud Kiwi, living in Sydney with my English husband and two Aussie kids. An avid fan of music festivals, and keen ocean swimmer; I relish connecting talented people, and seeing the magical results they create for clients.