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Extraordinary ideas, inspiring insight


Our award-winning blog covers the best creative campaigns from across the globe. If you're looking for something specific, search by keyword or find examples by country or industry in the dropdown menus.

    Paddy Davis

    AUTHOR BIO


    Paddy Davis

    With a background in marketing and international business, I'm dedicated to ensuring that Because Ireland clients receive the best service in everything we do. I am passionate about experiential marketing and delivering valuable brand experiences.
    Paddy is Managing Director at Because Ireland.
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    Blog posts by Paddy Davis

    04-04-2019

    Because nominated for six APMC Ireland 2019 Star Awards


    We're chuffed to announce that Because Ireland has been shortlisted for six APMC 2019 Ireland Star Awards. 

    26-03-2019

    Coors Light refreshes conversation with free beer tap


    The internet is full of negativity.

    19-02-2019

    Tonight is to sleep: IKEA celebrates the power of 40 winks


    How much sleep are you getting? Is it enough? Too much?

    05-02-2019

    KLM combats airport boredom with Take-off Tips pop-up


    Airports can be boring.

    22-01-2019

    Kraft opens free food shop for government workers in crisis


    For over a month, the U.S. government’s indecision on spending plans has brought parts of the administration to a standstill.

    11-12-2018

    WestJet unites the globe through festive traditions


    It simply wouldn’t be Christmas without a moving and highly shareable campaign from WestJet.

    11-12-2018

    Paddy Davis: Three things I'm excited for in 2019


    As I look back on 2018 and start planning for 2019, there are three things that I am most excited about.

    27-11-2018

    The Grinch steals Honda’s holiday campaign with clever takeover


    The Grinch hates Christmas. He finds festive merriment utterly disturbing.

    13-11-2018

    Escape Kitchen puts thrilling twist on traditional cooking show


    Media consumption habits are changing.

    06-11-2018

    Poignant VR experience remembers the people behind the poppies


    Each and every November, we remember.

    30-10-2018

    Irish statue stunt raises breast cancer awareness


    1 in 9 women in Ireland will be diagnosed with breast cancer during their lifetime.

    09-10-2018

    Nissan Benelux targets dumb parking with humorous stunt


    Some people park like idiots.