Ben Charles

HEAD OF SPORTS MARKETING ANZ Melbourne born and bred, my wife Kristy, two children Oscar and Olivia and our Border-Collie MAX make-up the Charles family unit. I’ve always loved the line; “Life is what happens to you while you're busy making other plans.” I live in the present and cherish any opportunity to do something extraordinary with others.

29.11.21

MAKING A COMEBACK IN SPORTS MARKETING

Creative technology is revolutionising the Sports Marketing game. Here’s how to dial up both real and digital results – both for fans in the stadiums and at home.