Audi “Action Team” gets motorists back on the road


We think our Brand Ambassadors are super helpful people but a new video has come to light that shows how far some BA’s go to get the right message across!

In Bulgaria, the snowfall earlier this year left thousands of motorists stranded across the country. To promote the Audi Quattro’s ability to deal well with heavy snowfall a gang of Brand Ambassadors set out to excavate snowed in and stranded cars and get them back on the road.


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Author bio


With nearly 30 years of marketing experience, both client and agency side, I’ve acquired a rare perspective on brands and business: I believe you have to challenge things creatively if you want to grow sales. Consumer technology is reshaping our world, and it’s only the great brands that stay on the crest.