Blog

 

Extraordinary ideas, inspiring insight


Our award-winning blog covers the best creative campaigns from across the globe. If you're looking for something specific, search by keyword or find examples by country or industry in the dropdown menus.

    18-09-2019

    Blow for a cause: Durex Singapore lightens the mood during haze season


    Haze season is a phenomenon in Southwestern Asian countries which causes smog to set over the region, particularly in Singapore, for one month a year.

    18-09-2019

    KFC helps couples put a wing on it with new wedding planning service


    Wedding planning takes a lot of time and effort, inevitably causing a huge amount of stress.

    12-09-2019

    Helping kids get Sportsmart at the AIMS Games


    A healthy youth is key.

    12-09-2019

    10 minutes with Internet Matters CEO, Carolyn Bunting


    Internet Matters CEO Carolyn Bunting is creating a culture for online lives for children & young people.

    11-09-2019

    The Seven Steps to Sampling Heaven


    We’ve already covered ‘The Seven Sins of Sampling’ - what NOT to do when planning and executing sampling campaigns. 

    11-09-2019

    The Seven Sins of Sampling


    Sampling is a tried and tested form of marketing, and one that can deliver enormous brand value when well executed.

    11-09-2019

    Unwanted pumpkin spiced goods? Krispy Kreme has the solution


    September may have only just begun, but autumn is in full swing in American shops.

    11-09-2019

    IKEA soothes babies to sleep with a musical catalogue


    Blissful, blissful sleep.

    04-09-2019

    Bombay Sapphire uses robot arms to create immersive art installation


    Who doesn’t love a robot?

    04-09-2019

    Doritos de-brands ads to engage with Generation Z


    Move aside millennials, it is Generation Z that are presenting new challenges for marketers.

    28-08-2019

    Oreo auctions cookies that have been licked by Lewis Capaldi


    Over the years, people have bid on some pretty weird items from celebrities in the name of charity.

    28-08-2019

    Booking.com delights holiday makers with unforgettable sandcastle stay


    Holidays come in all shapes and sizes from adrenaline pumping adventures to relaxing beach holidays.