With more than 8.5 million residents occupying just over 300 square miles, New York is literally overflowing with consumers, iconic landmarks and cultural signifiers on virtually every street, making it a hot-bed for experiential activations.
If you can make it there, you can make it anywhere. Well, these 10 brands have certainly made it, with creative, powerful, emotional and some outright hilarious experiential outings.
Our eBook looks at the most creative and engaging campaigns from the Big Apple including experiences that:
- utilise the city's most recognisable locations
- prank unsuspecting New Yorkers with hilarious results
- take over famous landmarks using immersive technologies
- And much more
To get your copy now, simply fill out the form.