This year has seen the major acceleration towards the adoption of a truly digital world, and creating smart, innovative digital solutions are currently at the forefront of most marketers minds.
A great example of the above is Carlton & United Breweries' (CUB) ‘For the Love of Your Local’ campaign that we recently created a virtual redemption system for.
Globally, doors are opening once more and restaurants, pubs and bars are back in business. And our Virtual Atom campaign for CUB is making headlines across Australia as a digital beer token is being redeemed every second! Yup…every single second. We applaud all involved in getting this revolutionary blockchain campaign off the ground.
If you want to get the lowdown on marketing strategies for your brand, and our take on the future of marketing, check out our award-winning blog. Or get in touch, we always love a chat.
Stay healthy and warmest regards, Sharon, Global MD