We all know that flying can be a very tiring experience.
Shopping in a foreign country can sometimes be a pretty tall task – but it’s especially challenging in Japan, where only 3% of natives speak another language.
Picture the scene: it’s a sunny day, you’re sitting by the harbour and a van rolls up offering you the chance to try a refreshing new drink that’s just been launched to the market.Inspiration
Product sampling is generally a nice experience. It’s a chance for a brand to offer a trial of a new product to a select group of people, gathering their valuable feedback along the way.
The marketing industry is awash with terms like “loyalty”, “trust”, “engagement”, and most recently the term “love” has worked its way into our diction, too.Insights
Some cheeky baristas went ‘au naturel’ to promote Nestlé’s All-Natural Creamer recently.Inspiration
What’s the best way to promote a new sun cream product? By throwing an amazing underwater beach party of course!Inspiration
Engaging consumers using a brand experience can be an incredibly valuable tool for building trust, trial and dialogue.Our news
Have you ever needed a friend to help guide you into a tight parking space?Inspiration
A marathon is 26.2 miles long. Gambian woman Siabatou Sanneh walks nearly this distance each day just to get water for her family.
It’s not often that making a room full of girls cry can be hailed as a strong example of experiential marketing.Inspiration
To introduce its delicious new spread, Reese’s set up a ‘talking’ vending machine in Toronto’s West End where spooning was the only accepted currency!Inspiration